Nudge – Sandra Moran

Nudge - Sandra MoranSarah Sheppard is a highly successful marketing executive on the brink of achieving her goal of Partner at a high profile New York agency. An unexpected appointment with a strange middle-eastern looking gentleman throws her world into a tailspin when he asks her to leave her job, on the brink of her promotion, to work for his `employer’. The task – to edit an `Addendum’ to the religious texts of the world and then lead the marketing team to spread the word.

The combination of being an atheist and a healthy dose of New York cynicism obviously lead Sarah to make light of the offer. She doesn’t believe in God so the whole thing must be some elaborate scam. But whether it is a practical joke or a way to undermine her don’t matter as much as the fact that she is haunted by doubt about the consequences of signing the contract – should she call their bluff or play along?

When she decides not to sign events will conspire to show her that ultimately she has no choice. Whoever or whatever wants her to work on this outlandish project has the power to make it happen. So reluctantly she ends up in upstate New York, working with a team of academics and scholars to write this “Addendum”.

As the politics and factions are revealed Sarah realizes she needs to look out for herself, and that no-one is quite who they claim to be.


Nudge is quite breathtaking. It isn’t a romance like Ms Moran’s first novel. In fact it is quite hard to know what to categorize it as – containing history, religion, social comment, perhaps even a political-religious treatise. More than anything it becomes a novel of suspense as we follow Sarah’s fluctuating emotions and reactions to the information she is fed and the characters she interacts with.

Sandra Moran’s writing style is, once again, exquisite. The people who populate “Nudge” are deep, layered, multi-faceted, credible and wholly absorbing. Their interactions are both realistic and bizarre – again completely within the context of the story – if they weren’t bizarre it wouldn’t be realistic. These are characters you feel you know.

The storyline itself is incredible – in both senses. The plot is highly unusual and literally `beyond-belief’ in its concept of writing and marketing an addendum to the Bible, Qu’ran and Torah in order to challenge humanities current beliefs. And at the same time we must marvel at the amazing mind which created the idea.

Full of an immense range of facts covering historical figures and faiths, incorporating everything from world events to art history, Ms Moran demonstrates a level of scholarly research and intellectual insight that is extremely rare in a novel.

Sandra Moran biog Whatever your creed, and however you react to the challenge that this book might pose to your beliefs, it is an interesting concept that must make us all at least consider the nature of faith and the God we believe in.

At the same time it is an entertaining, educational and wholly spellbinding read. This is one of those times when you need 6 stars.

(publisher review copy received)

Product info:

  • Paperback: 319 pages
  • First published 2014
  • Publisher: Bedazzled Ink (17 Mar 2014)
  • Language: English
  • ASIN: B00J3B656A
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To buy the paperback – click here.
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To buy the Kindle edition – click here.


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